Starting A Blog :: How Much Content Do You Need?

by derek on November 11, 2008 · 27 comments

When starting a new blog, one of the first decisions that you will have to make is how much content your blog should have before it is live for the world (theoretically) to see.

Some people will tell you that it is best to have 10-20 posts published on the first official day of your blog; others will tell you that there is nothing wrong with simply starting with post one on day one.

My preference is for the latter, as I have started all of my blogs by publishing the very first post on the very first day and never looking back.

Now, I do believe there is a distinction to be made between the act of starting your blog and promoting your blog. It is not recommended that you begin the promotion of your blog until you have established a handful of quality, often referred to as pillar content, posts. However, that does not mean you should hide your blog until that pillar content is ready.

Lets face it, in the beginning there will not exactly be a rush of traffic to your new blog whether you have one post or thirty posts. Often times there is a desire to not have your blog “live” until everything is perfect. That is an easy way to drive yourself mad and end up delaying the launch of your blog much longer than necessary.

In my opinion, your blog should be treated as a living creature that you will build and nurture over time. Now that does not mean your first few posts should not be quality posts, as you do not want to discourage any readers that may stumble across your blog. However, being live from day one allows you the opportunity to bond with your very first readers.

That is something that I have had the opportunity to do, as there are a handful of people that commented on the first few posts at this blog that are still regular visitors. As a matter of fact, I have had a chance to develop a relationship with these people far beyond simply being an anonymous reader and that is what makes all of this worth the effort.

As a reminder, I would urge you to develop more content before you begin any true promotion of your blog. Before you begin to promote your new blog, work through these 10 techniques to find blog readers and you will maximize the effectiveness of your promotion.

But don’t be afraid to open the doors with your very first post, you never know what will happen.

What do you think?

Should you not publish your site until you have a predetermined number of posts published? Or should you start your blog with the very first post?

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